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Onen 1A

total amount raised
11 days
  • Eligible for a tax reduction


Every investment decision must be based on an examination of an exhaustive set of information provided by the entrepreneur on his online profile. Spreds only proceeds to a limited verification of this information and does not control the investment opportunity within this company. Spreds did not verify the extent to which the business plan is deemed realistic and does not intervene with the final Information Note, including the retained maximum valuation. Spreds will align itself with the financial terms negotiated with the co-investor(s).



ONEN is an exclusive brand specializing in luxury streetwear for a highly discerning niche market

Our business operates within a highly specialized niche market, distinguished by the provision of premium streetwear garments meticulously fashioned from a selection of upscale materials, including faux-fur, cashmere, prima cotton, camel wool and yak hair.

✓  Our Mission Statement: 

“to provide exclusive haute couture that caters to individuals with discerning tastes who appreciate the finer details and seek exclusive pieces that reflect their unique sense of luxury. With meticulous attention to detail, premium craftsmanship, and the finest materials, we offer a range of garments that reflect an elevated sense of style and exclusivity.”

▒ Highly specialized niche market ▒

✓   Core Values:  

                                 Outstanding Service           
                                 Nurturing Creativity 

Our business model in one sentences:

We sell our product to buyers across the world (B2B) 6 months before we drop our collection to the public (D2C)


In the luxury streetwear market, customers demand authentic luxury materials but often encounter deception with brands substituting them for inferior alternatives. This erodes trust and leaves a gap for genuine luxury.

▒ SeventhHouse Fashion PR & Sales firm NY ▒

How will we succeed?

Global representation: We are proudly represented by SeventhHouse, a PR and sales agency with a worldwide reputation in the fashion industry. This representation strengthens our brand reach, positioning us as a global player, setting us apart from our smaller competitors."

 - What are people forced to do now?

Currently, our target audience is forced to compromise when it comes to streetwear. They often have to choose between high-quality, luxury materials and urban street style, as these elements are rarely combined in the market. As a result, they settle for garments that don't fully align with their desire for both luxury and streetwear aesthetics. Our unique value proposition bridges this gap, offering premium streetwear that fulfills their desire for luxury materials while maintaining the urban style they love. This eliminates the need for compromises and provides customers with a one-of-a-kind solution in the luxury streetwear niche.

 - How strong is the need and how well do customers recognize it?

The need for our luxury streetwear within our discerning niche market is robust and clearly recognized by our customers. Our market research and initial outreach efforts have shown strong demand and enthusiasm for our high-quality, meticulously crafted garments. Our target audience is well aware of the gap in the market for premium streetwear that blends luxury materials with urban style, and they are eagerly awaiting our collection.


ONEN stands out by delivering unmatched quality and luxurious fabrics in the realm of streetwear, a rarity in the industry. We prioritize excellence to cater to our discerning clientele who seek both style and sophistication in their fashion choices.

Our solution goes beyond merely providing authentic luxury materials; it encompasses the entire journey of crafting premium streetwear that our customers can trust and be proud to wear. ONEN bridges the gap between the material expectations of customers and the authentic luxury they deserve.

- How long have we been working and what have we done so far?

We've been working on this project for 2 years to date.

Market Research: We conducted extensive market research to identify our target audience, understand their preferences, and validate the demand for our unique luxury streetwear concept.

Design and Prototyping: We've developed design concepts and created initial prototypes for our luxury streetwear collection. These prototypes serve as the foundation for our upcoming production.

Established Partnerships: We've formed strategic partnerships with manufacturers, suppliers, shipping partners, and PR/marketing agencies, including SeventhHouse, a renowned firm in the fashion industry.

Investment Preparation: We've prepared a comprehensive business plan, pitch deck, and financial plan to secure the necessary funding for our project.

Market Entry Strategy: We've outlined our market entry strategy, which involves a phased approach, starting with B2B sales and later expanding to D2C after approximately six months.

▒ High-Tech Japanese materials | Cashmere ▒

Use of Funds:

→          Cost of Goods Sold (COGS)                 - 35% 
COGS includes expenses related to the production of your clothing, including materials, labor, and manufacturing costs.
          Marketing and Advertising                 - 30% 
Marketing and advertising expenses
          Overhead and Administrative Costs    - 23% 
Rent, utilities, office supplies, and employee salaries.
          E-commerce and Website Costs           - 2% 
Website development, hosting, and maintenance.
          Packaging and Shipping                      - 5% 
Packaging and shipping.
          Legal and Regulatory Expenses            - 1% 
Legal and regulatory costs, including trademark registration and compliance.
          Trade Shows and Events                      - 2% 
Trade shows and events in Berlin, Paris, Amsterdam and London.
          Sustainability Initiatives                       - 2% 
Costs related to sustainable materials and initiatives.

▒ Tech Pack for our Cardigan FW24/25 ▒


Investments in this company benefit from a 45% personal income tax reduction. Read more…
A remaining amount of €474,500 is available for the Tax Shelter benefit.

Fact sheet

Advised by a professional start-up advisor
Valuation is set by the co-investor or incubator
Co-investor or incubator will be members or observers to the board
At the closing, an incubator, accelerator, or studio will have shares
At the closing, the entrepreneurs have contributed a minimum of €15,000 in cash in exchange for shares
Raised €10,000 during a private phase
At the closing, a professional co-investor will have invested at least €25,000
Prior fundraising in equity or convertible loan with 10 or more investors
Seasoned entrepreneurs
Minimum 2 active entrepreneurs
Valuation set by an organisation specialized in valuations of comparable size
Valuation is less than €1 million or 10x last year’s turnover

Raise summary

Crowd investments €10,500
Committed by others €0
Amount raised €10,500
Minimum round €25,000
Maximum round €495,000
Shares in the company (total round) 40%
Pre-money valuation €742,500
Post-money valuation min. €767,500
Post-money valuation max. €1,237,500