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Foodiz is the product of the company SAFOME SPRL/BVBA. This company is only involved in the development of the Foodiz product. In time, the name of the company will become Foodiz.
Foodiz designs dishes to be delivered via existing delivery platforms. Launched 3 months ago by Mesut Sahin, Foodiz aims to offer an uncompromising customer experience.
The number of users of food delivery services (offline and online) in Belgium is around 6 million.Dealsroom 17
These 6 million consumers are regularly disappointed with the delivered meals, and for good reason: traditional restaurateurs do not design meals adapted to delivery.
- Poorly packaged orders: cold burger, spilled sauce...
- Waiting times of more than 45 minutes during peak hours (lunch and dinner)
- A neglected customer experience: priority is placed on present customers, not deliveries
Waiting more than 45 minutes to receive your order has become a standard.Mesut #Ex-Fondateur @LUNCHSCHOOLFR
With my first startup Lunch School, it often happened that my couriers were late when they picked up orders at lunchtime. The cause? The partner restaurants had difficulty managing our orders and those of UBER and Deliveroo in addition to the orders on site.Mesut #Ex-Fondateur @LUNCHSCHOOLFR
The Ghost Kitchen phenomenon
The concept of "Ghost Kitchen" or virtual kitchen was born in Europe a few years ago.
What is the purpose of these kitchens? Create several catering brands and develop meals especially designed for delivery. This is done via existing delivery platforms such as Ubereats, Deliveroo or Takeaway.
Also known as "Dark Kitchens", these kitchens have the necessary facilities in place for preparing meals, but do not have to be encumbered with a space dedicated to receiving customers and, consequently, do not have to pay the associated fees.
Foodiz can thus offer original cooking recipes, specially designed for delivery. Whether it is Vietnamese, Mexican, Vegan or Thai food, the possibilities are endless.
Why is this model advantageous?
- A 62% reduction in monthly general expenses compared to a traditional restaurateur
- A quick start at a minimum cost
- No logistics management
This is where we operate on the Belgian market. Our objective is to restore meaning to the customer experience for Belgian consumers. Today, in collaboration with the delivery platforms, we are able to prepare and deliver delicious and carefully presented meals in a record time of 15 minutes.Mesut #Fondateur #Foodiz
Foodiz launched its first brand, Poke World (Hawaii bowls) in August 2018. It is located in the heart of Ixelles, at the crossroads of the Flagey, European and Jourdan neighbourhoods.
https://poke-world.be https://deliveroo.be/fr/menu/brussels/saint-antoine/poke-world https://www.ubereats.com/fr-BE/brussels/food-delivery/poke-world/Y6KAQqGPSbK9EQSfGnnhcw/?promo=20f7dac8-bb70-4b1f-affe-f3897c997304
The Poke World brand is installed in a shared kitchen. This choice allowed us to launch extremely quickly and at a lower cost. It was launched in collaboration with Chief Giacomo Vidoni.Mesut #Fondateur #Foodiz
- 1 kitchen, 1 virtual "Poke World" restaurant
- A weekly growth of 36% since september
- Objective to create 2 virtual restaurants in the 3 coming months