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Competitor Analysis
Definition:
A competitor analysis focuses on studying and evaluating external players in the market, including their strengths, weaknesses, strategies, and overall operations. It identifies who the key competitors are and how they are positioned in the industry relative to the company...
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A Sales and Marketing Plan is a strategic blueprint outlining how a business will attract, engage, and convert target customers to drive revenue growth. By combining sales (closing deals and generating income) with marketing (building awareness, interest, and demand), the plan ensures alignment with broader business objectives.
Key Components
1...
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USP stands for Unique Selling Proposition (or Unique Selling Point). It is a distinct feature, benefit, or characteristic that sets a product, service, or brand apart from its competitors. The USP is crafted to communicate why customers should choose a particular offering over others in the market...
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A risk analysis in a business plan is an assessment of the potential risks and uncertainties that could impact the success of the business. It involves identifying, evaluating, and prioritizing risks, and outlining strategies to mitigate or manage these risks...
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When estimating market size, these three terms help you understand the potential revenue at different levels:
• TAM (Total Addressable Market): The total revenue opportunity if your product or service captured 100% of the market. It’s the largest possible market size...
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A gap analysis is a structured tool used to evaluate the difference between the current state and the desired future stateof a process, system, or organization. It helps identify areas where performance, resources, or outcomes are falling short of goals or expectations, referred to as "gaps...
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Met historisch lage rentevoeten worden Belgische spaarders steeds vaker geconfronteerd met een realiteit waarin traditionele beleggingen, zoals spaarrekeningen, minder opbrengen dan de inflatie...
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Bij het investeren in een bedrijf of het starten van een eigen onderneming is het cruciaal om de voorwaarden te begrijpen die uw aandeel kunnen beïnvloeden. Twee van deze termen zijn "Tag Along" (volgrecht) en "Drag Along" (volgplicht)...
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Men zou Spreds kunnen associëren met onze primaire dienst, namelijk het aanbieden van interessante investeringsmogelijkheden in disruptieve bedrijven...
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Crowdlisting is een innovatieve vorm van alternatieve financiering die startups en KMO's in staat stelt om hun aandelen of schuldinstrumenten op een beurs te noteren via crowdfundingplatformen, waarbij het traditionele en dure IPO-proces wordt omzeild...
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